Open for Business: Customers stick to Harris Decals

The Lincoln Journal-Star featured Lincoln-based Harris Decals, a provider of graphics for many drivers in the area in its weekly local business feature this week.

By RODD CAYTON/Lincoln Journal Star

One fact of automobile racing is that the faster you move, the more likely you are to win.

Race car owners and drivers expect their suppliers, such as Harris Decals Inc. of Lincoln, to keep the pace.

“Customers don’t always know exactly what they want,” company president and owner Nate Harris said, but they want a vendor who can help them flesh out a vague idea. “They want fast and friendly service.”

Harris said he started the business as way of maintaining a presence in motor sports, of which he has been a lifelong fan.

“I never expected it to grow this big,” he said, referring to the 800-plus competition vehicles his company bedecks each year.

The company does business nationally and internationally, designing and making decals for new cars, and putting together replacement sets in a hurry, such as might be needed by a driver who loses a door during a race.

The decals range from numbers to sponsor logos to aesthetic add-ons." Click for full article: